We Remember!
With Love,
Tommy
World AIDS Day: You Can Make A Difference
Wear a red ribbon, and make some extras to pass out. Tell people to
Get Tested and to play safer Each and Every time! Pass this message
on.
World AIDS Day is an opportunity for people worldwide to unite in the fight
against HIV. Do something to mark World AIDS Day, you can also find out the
facts
www.worldaidsday.org/
Events - World Aids Day
Every year World AIDS Day events take place across the country to raise
awareness and show support for people living with HIV. Why not pop along to a
local event.
www.worldaidsday.org/events/
WORLD AIDS DAY « World Aids Campaign
World AIDS Day is celebrated on December 1 each year around the world. It has
become one of the most recognised international health days.
www.worldaidscampaign.org/
WORLD AIDS DAY 2011 « World Aids Campaign
World AIDS Day this year is about “Getting to Zero.” Zero New HIV infections.
This builds on last year's successful World AIDS Day “Light for Rights”
www.worldaidscampaign.org/
From The Huffington Post by Susan Smith Ellis
CEO of (RED)
The novelist David Rhodes once wrote that life's fundamental narrative
begins with "I" and ends with "you." Everything in between is
conveyance from one person to another. What we convey is what matters.
The basic idea of (RED)™ is transactional conveyance; I buy a
(RED)-branded product, be it an Apple iPod, a Nike shoelace or a Gap
tee-shirt, and a percentage of the profit from that sale goes to the
Global Fund. The Global Fund administers a well-managed network of
health care projects in sub-Saharan Africa to help stem the spread of
AIDS. Somewhere in Ghana or Rwanda or Botswana, someone gets
antiretroviral medication which keeps them alive or reduces the
likelihood that they will transmit HIV to their unborn or just-born
child. And so that someone, who otherwise might die or be destined to
die, lives or bequeaths a more promising life instead. It's a good
deal.
On World AIDS Day, we don't celebrate with fireworks or champagne. We
take note of what has been accomplished and we resolve to keep at it.
We are proud of what our partners have accomplished. We like to say
that they have gained market share for life (and for themselves) and
in so doing they have changed the course of a part of human history.
In 2006, it was estimated that only 8% of HIV-positive pregnant women
in Ghana received the antiretroviral medicine necessary to reduce the
chance of transmitting HIV to their unborn children. Without the
medicine, the chances of HIV transmission were (and are) roughly
50-50. With the medicine, the chances of HIV transmission drop to
between 1 and 2%. By the end of 2008, nearly 40% of Ghanaian women in
need received the medicine that will transform the lives of their
children. That is market share for life. And it is growing
year-over-year.
On this World AIDS Day, there is improvement in HIV detection across
sub-Saharan Africa. The percentage of pregnant women who were able to
take an HIV test increased from 17% in 2007 to 28% in 2008. We have
every reason to believe that the percentage figure will increase
substantially again this year (the final data are not yet available).
The goal obviously is to keep ramping up testing until the chain of
HIV transmission from mother to child is one day broken altogether.
That day is coming, if we keep after it.
AIDS is not just an African disease, of course. World AIDS Day is
testament to the fact that AIDS is a global problem. (RED) focuses on
AIDS in Africa because that is where the need is most acute. Nearly 14
million children in Africa have been orphaned because of AIDS. There
are an estimated 2 million children living with HIV around the globe,
90% of them are in Africa. More than 90% of the children living with
HIV are infected through mother-to-child transmission during
pregnancy, around the time of birth or through breast-feeding. This is
a fixable catastrophe ($26 covers the cost of providing medication to
a pregnant woman to sharply reduce the risk of HIV transmission to her
child). And that is where your (RED) dollars go, $26 at a time.
All around the world tonight, from San Francisco to Chicago to
Pittsburgh to Los Angeles to Salt Lake City to Dublin, Ireland and
London, England, cities will bathe their municipal buildings and town
halls and key landmarks and architectural masterpieces in (RED)
lights. All across the Internet, on the pages of Facebook and Twitter
and Google, there will be links to (RED) and its partners. An ocean
and a world away, in the pre-dawn hours of sub-Saharan Africa, men and
women will begin their daily work of doing battle with a viral killer,
a battle financed in part by the purchases of (RED)-branded products
by people like you.
As the CEO of (RED), I have the privilege of working with great
partners at the Global Fund and at some of the world's most iconic
brands. Every day, I get to work with a dedicated group of
professionals who have devoted themselves to a great conveyance. On
behalf of all of them, I thank you for your support of (RED) branded
products and the work that it enables.
World AIDS Day this year is better than it was a year ago. It will be
better still a year from now. We just have to keep after it.
More:
http://www.huffingtonpost.com/
Do something to mark World AIDS Day, you can also find out the
facts. Pass this message on.
www.worldaidsday.org/
--
Together, we can change the world, one mind at a time.
Have a great day,
Tommy
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